Q2 2024 Delivered Meal Kits & Specialty Foods App Trends on iOS in the US

In the second quarter of 2024, the iOS platform saw mixed activity among the top Delivered Meal Kits and Specialty Foods applications in the United States. Data from Sensor Tower offers a glimpse into how these apps fared in terms of downloads, revenue, and weekly active users.

Vivino: Buy the Right Wine experienced a fluctuating revenue pattern, peaking at nearly $600K in early May and seeing another rise towards the end of June, closing the quarter with around $472K. Downloads remained relatively steady, hovering around the 200K mark, while weekly active users showed a slight downward trend from 3.2M in early April to 2.8M by the end of June.

HelloFresh: Meal Kit Delivery had no reported revenue for the quarter. Downloads saw a high of 71K in late April and again mid-June, while weekly active users peaked at 952K in late May, indicating a strong user base despite a lack of monetization during this period.

Factor_ Prepared Meal Delivery also reported no revenue. Downloads for Factor_ were modest, with a notable spike to 70K in mid-June. Weekly active users showed an upward trajectory, climbing from 61K to 136K by mid-June before dipping slightly to 120K at the quarter's end.

CrowdFarming recorded minimal download activity with a surprising jump to 228K in late May. However, weekly active user data was not available for the app.

Green Chef: Healthy Recipes showed very low download numbers throughout the quarter, with a small peak at 29K in late May. Weekly active users were only reported at the end of April with 10K and at the end of May with 37K, followed by a return to 10K in early June.

For more insights into the performance of these apps and others in the Delivered Meal Kits and Specialty Foods category, Sensor Tower's comprehensive data provides an in-depth look at the evolving market trends.